BLUE CHOICE toolkit

You told us how to design a “best in class” Blue Choice experience and we listened and delivered

— including popular benefit plan designs and the tools you need to make easy enrollment happen. To help
you sell the advantages of defined contribution plans and Blue Choice, we’ve also created a series of powerful marketing tools.

They’re listed on this page along with a live link that makes access simple.

Bookmark your favorites so you can find and use them instantly. You can also download a copy of the entire catalog (C2651) to keep at your desk for a quick reference.

Please use the links to find the type of materials you would like to see.

FOR AGENTS AND EMPLOYERS
FOR AGENTS AND BROKERS
COMMUNICATION FOR EMPLOYEES
ENROLLMENT TOOLS

For agents and employers

	Blue Choice website The Blue Choice website provides product information, links to promotional materials and videos. Demos help you learn the ins and outs of the online tools and assist you in demonstrating to employers and employees the supportive tools to aid in plan selection, enrollment and account management. Learn more>>
	F9928 Flexible health care for your employees that actually make you feel better. A four-page sales brochure that explains the flexibility, benefits, advantages, convenience and guaranteed savings of Blue Choice. Download >>
	X18932 Defined contribution readiness worksheet Questions that help an employer decide to offer defined contribution to their employees. Download>>
	X18897 Ready for a defined contribution plan? Incorporates employer survey results with defined contribution readiness questions for a visual easy-to-use guide. Download>>
	F9927 A health care plan that focuses on flexibility. And we don’t mean free yoga. Featuring the Allina Health Network, this color-coded grid format provides a quick and easy comparison of Blue Choice plans and provides brief information about the networks available through Blue Choice. Download>>
	F10057 A health care plan that focuses on flexibility. And we don’t mean free yoga. Color-coded grid format provides a quick and easy comparison of Blue Choice plan designs, network availability and copays. Download>>
	Blue Choice sales video This 1:28 minute video located on the Blue Choice website demonstrates how Blue Choice helps employers meet the diverse health plan needs of their employees and retains affordability. See now>>
	X18762 Help me choose These questions help employers understand the benefit of the “Help me choose” tool by sharing a copy of the 10 profiler questions in advance. Can also be used with employees doing paper enrollment. Available on Blue Edge>>
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For agents and Brokers

	X19004 Quick reference guide Answers to questions frequently asked about Blue Choice. Available on Blue Edge>>
	X18949 Quick reference guide Q&A format combines key information from the promotional tools and the answers. PDF file allows you to search by keyword with more recent versions of Acrobat. Available on Blue Edge>>
	F9928 Flexible health care for your employees that actually makes you feel better. A four-page sales brochure that explains the flexibility, benefits, advantages, convenience and guaranteed savings of Blue Choice. Download>>
	Blue Choice sales demo A 4:40 minute narrated overview of key benefits and online tools that make Blue Choice a top-of-the-line affordable solution. See now>>
	Launch of Blue Choice The Blue Cross and Blue Shield of Minnesota Private Exchange. A 60-minute replay of April training webinar for agents. Available on Blue Edge>>
	F10069 Blue Choice network overview A guide to networks and providers available through Blue Choice. Available on Blue Edge>>
	X18783 Blue Choice network overview This network overview offers a snapshot of networks and providers, including the new Allina Health Network. Available on Blue Edge>>
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Communication for employees

	Blue Choice employee/member demo Narrated step-by-step tutorial from the Blue Choice website that shows members how to use online tools to select a plan that works best for them. See now>>
	Blue Choice employee/member clickable demo This demo* lets you click through the Blue Choice tool at your own pace, so you can see what members will experience when they use the tool. * Please note: The demo is designed to move you through the tool. Not all links are functional. See now>>
	X18749 Your health plan. Your choice. Overview of Blue Choice online tools that guides employees through the process of selecting a health plan. Download>>
	C2723 Preventive drug list Plans featuring the Allina Health Network include 100 percent coverage of preventive drugs on this list. Available on Blue Edge>>
	Comparing your Blue Choice packages Handouts help employees begin to compare plans within the packages their employer has selected. Example Package A – X18467 – Available on Blue Edge>> Example Package B – X18468 – Available on Blue Edge>> Example Package C – X18469 – Available on Blue Edge>> Example Package D – X18907 – Available on Blue Edge>>
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Enrollment tools

	Paper enrollment forms. For those not able to do online enrollment, these forms make it easy. You can provide the blank forms to your employers or you can complete the forms for them. A Plans – C2617 – Available on Blue Edge>> B Plans – C2635 – Available on Blue Edge>> C Plans – C2636 – Available on Blue Edge>> D Plans – C2712 – Available on Blue Edge>>
	C2684 Paper enrollment form (Package A, B, C) For those not using online enrollment you can provide the blank forms to your employers or your can complete the forms for them. Download>>
	X18748 Tips for choosing your health care plan. Helps employees understand copays, deductibles, coinsurance and out-of-pocket maximums. Download>>
	Blue Choice individual plan charts Each chart provides expanded detail for one of the 20 plans available through Blue Choice. *Numbers are in a range. Examples: Plan A charts – Available on Blue Edge>> Plan B charts – Available on Blue Edge>> Plan C charts – Available on Blue Edge>> Plan D charts – Available on Blue Edge>>
	Blue Choice individual plan charts Each chart provides expanded detail for the packages available through Blue Choice. A-C2753 – Available on Blue Edge>> B-C2754 – Available on Blue Edge>> C-C2755 – Available on Blue Edge>>
	Pre-enrollment messages for employees Two customizable pre-enrollment email messages (introducing Blue Choice). The first is designed to be sent 30 to 45 days before open enrollment and the second is meant to be sent one to two weeks before open enrollment. C2616 (A) – Available on Blue Edge>> C2616 (B) – Available on Blue Edge>>
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